Archive for May, 2008

If Anything Can Go Wrong, It Will

Exhibiting is a challenging endeavor, and you should always prepare for the worst. Even the most seasoned exhibitors will tell you that they experience some sort of glitch at every trade show. Given the logistical complexity of trade show marketing, there will always be problems. So what steps can you take to be prepared?
- Call […]

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Dress for Success - Trade Show Attire

Have you ever wondered what to wear when you exhibit at a trade show? When you step out on to the trade show floor, you’ll see a wide variety of theories on this subject manifest themselves. It will be immediately apparent that some exhibitors put no thought at all into how they present themselves at […]

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New Upscale Convention Center in Vegas?

Stephen Wynn, chairman and CEO of Wynn Resorts Ltd, recently announced plans to squeeze another exhibit hall onto the Las Vegas Strip. The new upscale convention center is still in the design phase, but preliminary drawings indicate that the new facility could be approximately 1.8 million square feet in area.
Sandwiched between the Las Vegas Convention […]

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Banner Stand Lights

For years, every banner stand required its own unique lighting system. All that has changed with the newest banner stand light on the market, the Lumina 2 spotlight. This unique light clamps directly to the pole of your banner stand, and nearly all banner stands use an aluminum pole to support the graphic. This means […]

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ReVue Scrolling Banner Stands

The ReVue Scrolling Banner Stand is the best scrolling banner stand on the market today. The total viewable size of the ReVue at any given time is 30.5″w x 76.5″h, but the total graphic size is roughly 160″h. This allows you to display multiple messages in a simple but attractive way using a single display […]

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Using Attendees to Generate Buzz

Attendees talk to one another during every trade show, and you can use this fact to your advantage to generate more traffic to your trade show booth. In order to generate buzz around the exhibit hall, there needs to be something special about your trade show display or your promotional items (in other words, give […]

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MODdisplays Client Testimonials

At MODdisplays, we pride ourselves first and foremost on customer service and support. Our number one goal is that each of our clients experiences the excitement of a successful trade show marketing endeavor, because we understand that this is the only way that they would ever come back to us and buy another trade show […]

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Leveraging Positive Brand Association Against Your Competitors

Major companies are ruthless when it comes to protecting their corporate identity. Consistency and brand recognition are important because they legitimize your company and help you to build long term relationships with your client base. In many cases, the difference between a good company and a great company is brand recognition and positive brand association. […]

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Flickr Design Gallery

We’re currently constructing a gallery of our most recent trade show display designs. For now though, you can check out our Flickr page to get a taste for what we can produce. Our clean, modern approach to exhibit design has been captivating attendees for years, so check out some samples of our work here.
We promise, […]

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Small Space, Small Budget, BIG Impact

It’s easy to get caught up in the world of corporate exhibiting and forget about the little guy, but that’s not what we’re about at MODdisplays. The vast majority of small businesses with exhibiting budgets choose to show off their products and services at small, local trade shows rather than expensive national conventions. The reality […]

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