Waveline displays are the most exciting trade show exhibit system to hit the market in a long time. Although they look a lot like popup displays, Waveline booths offer a lot more value for a much lower price. We are excited about the customer feedback we have received so far, and we believe that these displays will help exhibitors make the most of their trade show marketing budget. We are proud to offer a system that offers a number of advantages over traditional trade show displays, such as…

1- Waveline displays are the most affordable 10ft displays available. Purchasing an entire 10ft display with complete graphics for $845 was unheard of until now. Since Waveline units cost less than many tabletop displays, exhibitors are able to move up to bigger and more exciting venues and do more with their marketing budget.

2- The graphics for Waveline displays are produced using the latest technology in large format printing. Every Waveline display is produced using a process called dye sublimation. This process creates a durable, machine-washable fabric graphic that is guaranteed never to wrinkle or fade for as long as you own your exhibit. Dye sublimation graphics are simply better than the graphics you would receive with a traditional popup display.

3-  Setup takes less than 5 minutes. Assembling a Waveline display is very easy. The frame of the display is made from lightweight aluminum tubing that is shock-corded together for easy assembly, and the fabric graphic fits over the frame like a pillow case to create a smooth, curved wall. A sales person working alone could put together then entire exhibit with no stress at all.

As with all of our trade show displays, MODdisplays provides detailed graphic templates that make designing your exhibit a breeze, or you can let us design your exhibit for you at no charge. Every Waveline display comes with detailed setup instructions that are easy to follow, and those can be found on our website as well. If you have any doubts that this is the most exciting new trade show booth to hit the market in years, call our helpful staff at 877.663.3976 or email sales@moddisplays.com.

MODdisplays is proud to introduce the Waveline system, our most affordable 10ft. trade show display yet. Starting at only $745, Waveline exhibit packages offer the same look and feel as traditional popup displays, but without the expensive price tag.

The structure of Waveline displays is made from durable 1-1/4″ aluminum tubing. No tools are required in the setup process, and the entire system can be set up in as little as 5 minutes.

Instead of traditional popup display panels, the Waveline uses dye sublimated fabric to stretch over the structure of the exhibit. The fabric is durable, washable, and wrinkle-resistant, and closes firmly using a zipper system.

Typical popup display accessories are available such as case to counter systems and overhead lighting. Purchasing a full-featured 10′ x 10′ Waveline booth will cost as little as $1,195. The quality of the Waveline display is unmatched in its pricing category.

The VBurst 10ft Media Wall is the perfect system for press events, red carpet events, and marketing seminars. Using only a vector form of your company’s logo, MODdisplays can offer a simple media wall backdrop that looks professional and eye-catching. Professional business marketing firms have found that logo repetition and brand reinforcement are a great way to leave a lasting impression on viewers.

The structure of the VBurst 10ft Media Wall is made from sturdy aluminum tubing, and the graphic is printed on a washable, wrinkle-free fabric that remains on the frame even in storage and transportation. The entire media wall can be set up in less than a minute thanks to the simple frame structure. The exhibit carries a lifetime warranty against manufacturer’s defects, so there is no need to worry about a damaged frame.

To order your Media Wall today, call 877.663.3976 or email sales@moddisplays.com.

MODdisplays is proud to announce the release of Xpressions Salesmate Tabletop Displays. These lightweight, portable tabletop displays are perfect for sales reps, insurance and pharmaceutical reps, college recruiters, and small companies looking to break into the world of exhibiting. The system is compact enough to be stored in carry-on luggage or packed away in your sample case, but provides a huge branding presence at your sales meeting or conference.

The frame is similar to that of a popup display, but the graphics are made from a dye sublimated fabric material. The entire exhibit weighs less than 3lbs., making it one of the lightest and most portable tabletop trade show displays on the market today.

The Xpressions Salesmate offers a number of benefits and features, including:

• Extremely compact
• Fast and easy set up – 5 seconds
• Easy change of images for different presentations
• Fits in sample case or carry on luggage
• Creates fantastic subliminal message in the sale presentation
• Low, low cost especially for large volume orders
• Sets up just about anywhere
• Nothing on the market like it

To get your Xpressions Salesmate Tabletop Display, call 877.663.3976 or email sales@moddisplays.com today.

We recently announced the release of Alumalite Lineare, the newest portable hybrid display to hit the market. We are very excited about this new product because we believe that the sleek, modern design will complement our existing product line-up without detracting from our simple approach. But Alumalite Lineare isn’t just the next pretty face in the portable trade show display industry. This new system offers a number of previously unavailable features, one of which is the option to add a slatwall panel to the back wall of the display.

The Alumalite Lineare with Slatwall offers exhibitors a host of new opportunities for displaying products and promotional items. With slatwall in place, it’s easy to add hooks, shelving, hangrails, and much more. If you’re looking to display a number of small, packaged products, slatwall is the perfect way to create the feel of a point of purchase display with the look of a trade show booth.

If you elect to have one or both of your side panels be slatwall, you will have the choice of six laminate options, which are black, designer white, amber maple, pearwood, platinum, and brushed aluminum. These laminate options will give your slatwall a finished look that will blend in well with the color scheme of your trade show exhibit.

If you have any questions about Alumalite Lineare or any other trade show products we offer, please feel free to call 877.MOD.EXPO, or email sales@moddisplays.com.

MODdisplays is proud to announce the release of Alumalite Lineare exhibits. This unique system will compliment our already successful line of classic Alumalite displays. Every Lineare system we sell comes complete with a hinged, backlit header system and reflector panels to create a powerful graphic presence on the top of your booth. Instead of using feet (like the classic Alumalite displays), the Lineare uses returns on both ends of the exhibit for a more finished look.

In addition to traditional Alumalite accessories (such as monitor mounts, literature holders, and product shelves), there are a number of new accessories available with the Lineare system. The counter systems have been completely redesigned for a more sleek look and easier packaging, and the side panels can be customized with slatwall, which is perfect for hanging products or promotional items.

The basic structure of the Lineare exhibit system ships in two rotomolded, wheeled cases that are 51″w x 35″l x 15″h and weigh 150lbs. The entire system can be set up using only the tools provided, which means your company can save a lot of money on labor at your next event without sacrificing the look of a unique, custom trade show booth.

If you have questions about the Alumalite Lineare, please contact our helpful staff at 877.663.3976 or email sales@moddisplays.com.

No two companies are exactly alike, and every company requires a unique marketing strategy. Balancing professionalism and personality is a challenging task for a new company, but finding that balance could yield big returns on your marketing efforts.

Sometimes the industry itself demands a specific approach. A company that sells life insurance will probably maintain an air of professionalism, while a company that sells toys for young children would do well to create a more approachable feeling. As a result, companies are often forced into a particular mold that they cannot escape without doing irreparable harm to their image.

Some industries allow for a good deal of flexibility and creativity. As you shop for trade show displays, you’ll probably notice that exhibit retailers employ a wide variety of marketing styles. On some websites you’ll find pictures of staff members and their families and other personal touches, and on other websites you’ll find a rigid, corporate, and impersonal style. As a general rule, when there is less market research data available in a specific industry, marketing strategies tend to vary wildly. Companies tend to cling to something that works instead of asking themselves what works the best.

Striking a balance between professionalism and personality should leave your clients with the feeling that you are dependable, honest, and capable. Every industry is different, and you may need to be more professional or more personal to get the best results, but the only way to find out for sure is through trial and error.

At MODdisplays, we believe that we have found the ideal balance between custom exhibits and stocked exhibits. Using only stocked hardware, every trade show display we sell can be packaged and shipped in a matter of days, but our flexible modular exhibit lines allow for virtually limitless customization. With MODdisplays, you get the convenience and rapid turnaround times of a portable exhibit retailer with the flexibility and versatility of a custom exhibit house.

Because we can create custom-looking trade show displays from stocked exhibit hardware, we are able to keep our costs down and streamline the process of ordering exhibits online. Our catalog of stocked components is enormous, and it never stops growing. Whether you need literature shelves, monitor mounts, counter systems, light fixtures, or product shelves, we can meet your needs at affordable prices with lightning quick turnaround times.

You’re probably as tired as we are of the endless bickering between exhibit houses about whether custom exhibits or stocked exhibits are better, so why not experience the best of both worlds by purchasing your next trade show booth from MODdisplays? Call 877.MOD.EXPO or email sales@moddisplays.com for more details.

Recent studies show that exhibitors have less than 7 seconds to grab the attention of attendees at a trade show. In order to catch their eye, your marketing copy must be clear and concise. Using the active voice instead of the passive voice in your marketing copy is a great way to avoid some common mistakes in promotional language. The following sentences illustrate the difference between the active voice and the passive voice:

• Active Voice: The dog bit my hand.
• Passive Voice: My hand was bitten by the dog.

As you can see, using the active voice will keep your sentences short and to the point, while the passive voice will take your readers in a long circle before finally bringing them around to your meaning. With only seconds to grab the attention of attendees, the active voice is the obvious choice.

If your booth staffers are not driven to succeed, even the best trade show marketing strategy in the world cannot save your company from a disastrous exhibiting experience. At business to business trade shows, the people who man your booth will be the single most important factor in determining the overall success of your marketing program. Booth staffers should be outgoing, friendly, and professional, but never pushy or long-winded. They should recognize that everything about their appearance, demeanor, speech, and body language will reflect directly on your company’s image, and that creating a great image is what trade shows are all about. So what can you do to motivate your booth staffers to be top-notch exhibitors?

1-  Take care of their most basic needs. Nothing breeds frustration among employees more quickly than being undercompensated on their trip. If you put your employees in a cheap hotel room and give them a meager stipend for food, they will be less likely to perform at their highest capacity on the trade show floor.

2- Offer incentives for gathering leads and making sales on the trade show floor. It is always much easier for people to work hard for their own benefit than for the benefit of their company, so offering incentives is an easy way to improve the performance of your booth staffers.

3- Take care to pick the right booth staffers in the first place. Although senior members of your sales staff may love to travel and exhibit at trade shows, they may be less motivated to do well than a young, ambitious sales person who works hard to impress. In addition to the fact that younger, more ambitious sales staff usually do better at trade shows, it will cost your company less money to send employees who earn less per hour.

4- Allow your booth staffers to be a part of the exhibiting process from the beginning. They will be much more comfortable working within the confines of your trade show exhibit if they played a role in the planning and development process. Who would want to be a part of a marketing campaign that they don’t believe in?