Archive for the 'Trade Show Trends' Category

Go Portable, Save Thousands

Portable trade show displays are the wave of the future. Rising gas prices have resulted in increased transportation costs, which encourages exhibitors to buy trade show booths that can be shipped all around the country via UPS or FedEx. Standard exhibits must be shipped in advance to pre-show warehouses in order to be set up […]

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Modern Exhibit Design

If you want your trade show display to blend in and look the same as every other booth at your next event, then you’ve found the wrong company. At MODdisplays, we are tired of boring, mundane exhibits, and we believe that a great look can be achieved with any size budget and any size space. […]

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A Convenient Booth

In the most recent edition of Exhibitor Magazine, editor Travis Stanton wrote about his recent quest to find the source of a troubling statistic. Originally published in an article for Trade Show Week, a report was supposedly issued by the Environmental Protection Agency which claims that trade shows are the second biggest source of commercial […]

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Hewlett Packard Setting the Tone

Glenda Brungardt, Hewlett Packard’s Event Marketing Manager, spoke today from 10:00AM - 10:45AM on ways companies large and small can make their trade show display systems more environmentally friendly. Tech giant HP received a lot of press in the early part of 2008 when they converted their old, 30,000-pound exhibit into a much lighter system […]

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Installation and Dismantling (I&D) Services

All of the stocked trade show booths we offer can be set up by one or two inexperienced staffers within an hour, but many of our custom exhibits require more skill and experience. When your trade show display is set up by specially trained personnel, you can rest assured that the process will be quick […]

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Understanding the Modern Attendee

Over the past few decades, there has been a drastic change in the way people attend trade shows. Instead of single attendees roaming aimlessly around the trade show floor, modern attendees usually work in groups called “buying teams” that have a very targeted focus. Appealing to these teams of decision-makers is often difficult for inexperienced […]

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Exhibit Storage and Logistics Services

Managing shipping and logistics for a trade show exhibit can be a complicated process, so why not let MODdisplays handle your display booth from start to finish? We offer exhibit storage and logistics services at a very competitive rate, which takes the burden off of your trade show marketing teams when it comes to managing […]

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Trade Show Software Tools

There are many programs designed specifically for lead capture and customer relationship management, and using these programs could help to bolster your trade show marketing program. Instead of coming home from an event with an enormous stack of business cards, you could come home with a detailed database full of potential leads. By categorizing and […]

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Attracting Traffic with Gimmicks

If you’ve ever attended a trade show, you know that many exhibitors try to attract traffic to their trade show booth using gimmicks. This may be a great way to increase foot traffic to your booth, but it may also serve as a major distraction that prevents your booth staffers from educating visitors about your […]

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Trade Show Magicians

Trade show magicians can be a great way to attract extra traffic to your exhibit space. Competition for the attention of visitors and attendees is ruthless, and anything you can do to hold the attention of passing visitors for more than a few seconds will give you an advantage over your competition.
Although trade show magicians […]

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