trade show booth

Free 19″ Monitor with Alumalite Display Purchase

Throughout the month of August, MODdisplays will be giving away a free 19″ monitor with the purchase of any Alumalite Display with monitor mount. Modern, hybrid trade show exhibits like the Alumalite are becoming more and more popular as exhibitors become increasingly aware of the impact multimedia can have on their trade show marketing program. MODdisplays rendering department is constantly producing new Alumalite designs in an effort to further distance our company from its competition:

Alumalite 20ft Display

Alumalite exhibits are very configurable, and have a distinguished, custom-looking appearance that sets them apart. Visitors and attendees will get the impression that you’ve spent a fortune with a custom exhibit house, but you’ll know you’ve spent a fraction of that cost with MODdisplays. Alumalite booths are also extremely portable, which will cut down on the cost of shipping and drayage.

To take advantage of this special offer, give us a call at 877.663.3976 or email

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TS2 2008 Trade Show

From July 28 – July 31, TS2 2008 will take place in Hall D at the Pennsylvania Convention Center in Philadelphia, PA. TS2 2008 is a premier event for exhibition industry professionals who are interested in the latest event marketing products and cutting edge trade show exhibit design. The event is typically well attended by display retailers, trade show marketing professionals, and meeting planning specialists.

MODdisplays is always interested in keeping up to date with the latest trends in exhibiting, and our staff has been closely monitoring the event in the hopes that a few exciting products will emerge from the pack. We devote an enormous amount of energy as a company toward the research and development of new products because we understand how important it is for exhibitors to stand out at a trade show instead of blending into the crowd.

If you’re in the neighborhood, drop in on TS2 this week and I’m sure you won’t be disappointed.

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Popup Display with Arc

Due to the instant popularity of our new popup display option, we have decided to release another popup display configuration. This setup features a pair of XRline columns connected by an arc made from curved aluminum. In addition to the aesthetic appeal of this configuration, the XRline columns provide a number of customization options that were not available before. The image below represents the Standard 10ft Popup Display with Arc, which also includes three front mount aluminum literature shelves:

Standard 10ft Popup Display with Arc

This trade show display system can be purchased for $3,758 (which includes complete, unlimited graphic design service). Although literature shelves are pictured in the image above, you are free to customize your own accessories. If you prefer, you can add counters, monitors, product shelves, or other functional accessories. To customize your exhibit, please give us a call at 877.663.3976 or email

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Share Your Booth Space

Posted by Andy Keeler on June 12, 2008
Business Information, Exhibiting Strategy, Trade Show Marketing / No Comments

If you exhibit using larger trade show display systems, you will make a bigger impact at your trade show than if you exhibit in a small booth space. However, the cost of space at trade shows can put a serious dent in your marketing budget. We often recommend that our clients share booth space with another exhibitor who offers a complimentary product or service. It may be difficult to find a company that you are willing to associate with so closely, but if such a company exists, the cost savings could be significant.

Trade show booths are typically sold in 100 square foot sections (often called 10 x 10’s). At a large trade show, a 10 x 10 space could cost your company $5,000 (just to reserve the space). If you split the cost with another exhibitor, you may be able to save enough money to make the cost of exhibiting less of a factor.

If you do plan to share your booth space with another exhibitor, you will need to set some ground rules before the show begins. There should be clear distinctions between the spaces, and measures should be taken to ensure that one company does not encroach on the space of the other company. Also, if the two companies can work together with the same or similar marketing goals, the productivity of the booth will be much higher.

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Flexibility in Trade Show Exhibit Design

If you’ve ever been to a trade show, you know that standing out in the crowd is important. In the fast-paced trade show environment, thousands of exhibitors compete for the attention of a limited number of attendees, and the battle can be fierce. Companies with huge marketing budgets spend big bucks for custom exhibit design because they understand the importance of using a trade show display that sets them apart from the competition. Would you really want to be stranded with a boring display when the exhibitor next to you is using a custom-looking exhibit?

At MODdisplays, we make custom exhibit design an affordable reality for small businesses (in fact, it’s completely free). Because we design all of our trade show exhibits from an extensive library of stocked exhibit hardware, we can produce high quality designs complete with your company graphics in a very short amount of time (usually under an hour). Our exhibit design images are virtually photo-realistic, and our images always include your company’s logo and marketing images. Because our booth display designers are working from a library of stocked exhibit hardware, any proposal we send you can be produced within a week (custom exhibit houses require long turnaround times because of the need to fabricate parts for your display).

If you’re not sure what type of exhibit you’re looking for, our website offers a huge variety of display images that vary greatly in appearance and style. If you’re looking to blend in with the crowd and let your graphics do the talking, buy a pop up display. If you’re looking for a highly configurable option with a unique canopy, try our XRline display. Whatever your tastes may be, we have an exhibit system that is right for your needs.

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MODDisplays Now Offers Free Graphic Design

Posted by Andy Keeler on March 07, 2008
Press Releases, Trade Show Displays, Trade Show Graphics / 1 Comment

Leading trade show display company works with clients to get them the graphics they want.


Harrisonburg, VA – (PRWeb) – March 6, 2008 – MODdisplays, a leader in the portable trade show display industry, now offers free graphic design services with the purchase of any trade show display or banner stand. Designing trade show graphics can be a complex and challenging process, and usually ends up costing exhibitors more time and money than the display itself. The design professionals at MODdisplays can take the headache out of designing your own graphics and help to ensure that you look your best at the show.  MODDisplays can be found online at: .


The graphic designers at MODdisplays are experienced in the field of trade show marketing, which means they understand what works well for exhibitors. Trade shows are fast-paced environments, and experienced design professionals can help your company produce a display that is eye-catching and professional at the same time.


Most companies in the portable trade show display industry charge between $75 and $200 per hour, and an average 10 x 10 trade show booth could take as long as eight hours to design. Graphic design charges can add up very quickly, and many companies hide the total charge until after it is too late for the client to back out of the purchase. At MODdisplays, graphic designs for your trade show booth are completely free, and there are no strings attached to this offer.


In addition to the obvious cost benefits for clients of MODdisplays, the addition of free trade show graphic design simplifies the ordering process. “People who are in search of a trade show display really like what they see on our website, but they aren’t sure how the process of designing and producing custom graphics works. Now they can purchase our displays with confidence, and we send them their first graphic design rendition the next business day,” says MODdisplays President Andy Keeler. Combined with the custom exhibit rendering service offered by MODdisplays, the process of purchasing a trade show exhibit has become much easier.


When you purchase a trade show booth from MODdisplays, a member of the Graphics Department will immediately contact you to get a feel for what you are trying to accomplish at your trade show, as well as what types of graphic design appeal to your company’s unique style. From that conversation, a designer will take the time to produce an initial rendition. Through continued dialogue with our graphic design department, we will help you come to a graphic solution that works well for your company. Nothing will ever be printed without your signed approval, so there is no need to worry about paying for something that you are not entirely satisfied with.


In the portable trade show display industry, it is easy to get complacent and fall into routines with clients. MODdisplays is proud of the steps that have been taken to improve customer experience and continually improve the service that we provide to our clients.



Andy Keeler

1.877.663.3976 (Toll Free)

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Hanging Signs for Trade Shows

Posted by Andy Keeler on January 26, 2008
Trade Show Trends / No Comments

As trade shows get larger and larger, the need to be visible from a distance becomes increasingly important. Hanging signs are a great way to make your trade show booth visible from across the trade show floor. MODdisplays has recently released a new line of hanging signs that are designed to maximize your visibility and increase traffic levels at your booth.

The hanging signs we offer at MODdisplays come in a wide variety of shapes and sizes. No matter what shape or size you’re looking for, chances are good that we have exactly what you’re looking for. The best part about our selection of hanging signs is that we allow you to purchase the harness directly from our website. Many retailers will sell you the sign, but leave you alone to figure out how to hang the sign from the ceiling of your trade show.

Our hanging signs are made with lightweight aluminum frames. Once the frame has been assembled, the fabric graphic covers the frame tightly like a pillow case to ensure a smooth, taught surface for your trade show banner. We find that trade show signs work best with larger trade show displays, such as 10 x 20 inline displays or 20 x 20 island displays. If you’re looking for a high-quality, durable, affordable hanging sign for your next trade show, please give us a call at 877.663.3976.

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Staffing Your Trade Show Booth

Posted by Andy Keeler on December 15, 2007
Exhibiting Strategy / No Comments

Some of the biggest and most obvious exhibiting mistakes are made in the area of staffing. Companies will often send top executives to conventions instead of sales personnel or marketing specialists. The trip to the trade show is often presented as an executive perk instead of an important job.

When staffing your trade show display booth, you need to consider who will have the greatest impact on your ROI. Not only does it cost you more to send a top executive to a distant trade show, but top executives usually lack the skill set needed to broker deals and handle problem clients on the trade show floor. Trade shows should be viewed as an investment of time and money in the hopes of producing results, not as a pleasure ride for executives.

Choose young, athletic, energetic people to staff your exhibit booth. Trade shows are physically demanding, and you need people who can stand on their feet for eight hours or more in one day and not be exhausted. Choose motivated people that are excited about the products and/or services you are promoting at your trade show. Choose wisely, and your bottom line will thank you for it…

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